Posted on by steve

Crowdfunding, from your smartphone

By Hayley Tsukayama

Crowdfunding is poised to be bigger than ever in 2013, with fundraising successes such as the Pebble watch and the Ouya game console both getting ready to launch their long-awaited projects.

But crowdfunding is more than just bringing neat products to market. At next month’s Launch startup festival, MicroVentures — a company that vets investors and gives them access to potential deals — will work with the conference and other partners to let startups do some live fundraising as they present their ideas on stage.

That will be facilitated through a new mobile app, said Tim Sullivan, chief executive of MicroVentures. The company developed the app, Sullivan said, because there was previously “no way through mobile devices that you can adequately see what’s out there in terms of companies that you might want to invest in.”

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